The organization's Home page lists your events with their attendee, engagement and meeting totals. From it you export a CSV file with one row of summary figures per event. Brella emails you the file.

Before you start

You need to be an organization admin or an event admin. Event admins see and export only the events they were added to.
Most figures count attendees: registrants who have joined the event. The column tables say where a figure counts something else.

Where to find it

Open your organization in the admin panel. Home shows the Events list.

Read the events list

Each row shows the Date (start date and number of days), the event name with its status, and these columns:

Column	What it counts
Country	The country set in the event's Details.
Attendees	Attendees who joined.
Engagement	Meeting requests + open chats that have not turned into meetings + chat messages.
Meeting Requests	Meeting requests in every status, draft meetings included. Open chats are not counted.
Meetings	Accepted meetings.

Select the three-dot button at the end of the table header to show or hide Country, Attendees, Engagement, Meeting Requests and Meetings. The choice is saved for you.

Search with Event name. Clear Show past events to hide ended events. Choose 10 to 120 rows per page. Selecting a row opens the event.

Organization Home with the Events list, the statistics columns and the column picker open

Export the summary

For one event:

Select the three-dot button at the end of the event's row.
Select Export CSV summary.

For several events:

Select the checkbox of each event. The table header changes to "<n> events selected".
Select Export CSV summary in the header.

Northstar Convergence M and XL selected, with 2 events selected and Export CSV summary

The message "Your CSV export will be delivered by email shortly." confirms the request. The email has the subject "Event report" and a zip named event-report-<date and time>.zip with one file, event-report.csv. Each exported event is one row, sorted by start date.

Three-dot menu of an event row open with Export CSV summary

Example: compare two events

This fictional example shows a few columns from the summary:

event_name,meeting_requests,meetings,meeting_acceptance_rate
Spring Forum,100,25,0.25
Autumn Forum,200,80,0.4

For Spring Forum, 25 accepted meetings ÷ 100 requests = 0.25, or 25%. Autumn Forum’s 0.4 means 40%.

Autumn Forum has more requests and a higher accepted share. Compare events at a similar stage, since pending and draft requests are included.

Accepted meetings are bookings. These figures do not confirm that people attended them.

Columns in the file

Ratios are decimals rounded to 3 places, for example 0.25 or 0.333, not percentages. They are 0 when the denominator is 0.

Event

Column	What it contains
`event_name`	Event name.
`organization_id`, `organization_name`	The organization.
`event_date`	Start date.
`duration_days`	Days from the start date to the end date, both included.

Registration

Column	What it counts
`invited_seats`	Invite places created for the event. Each registrant you add or import has 1 place, or more if you gave them more seats. People who join a public event with the join code use no place.
`invites_claimed`	Invite places that were used to join.
`signup_rate`	`invites_claimed` divided by `invited_seats`.
`total_attendees`	Attendees who joined.
`opted_in_to_networking`	Attendees who did not opt out of networking.
`attendees_with_meetings`	People in at least one accepted meeting.
`companies`	Different company names on attendees' profiles. Names count as different when spelled differently. An empty company name also counts.
`pre-engagement_rate`	Meeting requests with activity before the event divided by the other meeting requests. Before the event means before the first session starts, or before 08:00 on the start date if the schedule is empty. The value can be greater than 1.

Matchmaking

Each column counts the registrants who selected at least one interest with that goal, whether or not they have joined. The count also includes invites, sessions, speakers and sponsors that have an interest with that goal. Each counts once per column, so a column can be higher than your number of registrants.

Column	Goal attendees pick
`networking`	Network about this
`buy/explore`	Explore getting or buying
`sell/offer`	Offer or sell this
`invest`	Invest in this
`get_investment`	Get investment in this
`hire`	Offer a job in this
`find_job`	Get a job in this
`find_mentor`	Find a mentor
`be_mentor`	Be a mentor

Meetings

Column	What it counts
`meetings`	Accepted meetings.
`total_engagement`	Meeting requests + open chats that have not turned into meetings + chat messages.
`engagement_per_attendees_with_meetings`	`total_engagement` divided by the number of networking attendees: attendees with an accepted meeting or who received a chat message. Same as Avg. engagement per networking attendee on the event Home page. Rounded to 2 decimals.
`meeting_requests`	Meeting requests in every status, draft meetings included.
`chat_messages`	Chat messages in meetings and open chats. A message in a group meeting counts once for each participant who receives it.
`meeting_acceptance_rate`	`meetings` divided by `meeting_requests`.

Streams

Column	What it counts
`streams`	Streams of the event, hidden ones included.
`views`	Clicks Brella tracked for the event's registrants in the app: opening a stream, selecting Watch now on a session, opening a booth, viewing a booth carousel slide and opening a link in a story. Not only streams.
`unique_viewers`	Registrants with any tracked activity in the app, including time spent in the event. Most attendees who opened the event in the app count.

Schedule

Column	What it counts
`sessions`	Content slots. Networking slots are not counted.
`speakers`	Speakers of the event.
`total_schedule_traffic_time`	Sum of the session lengths in minutes.
`session_views`	Sum, over all sessions, of attendees who watched the session for more than 60 seconds. Only the web app records time on sessions, while the session's stream plays in the app. The mobile app records no time on sessions.

Attendance

Column	What it counts
`virtual`, `in_person`, `hybrid`	Attendees by the Attendance type of their ticket type list.

Limits

The export is only emailed. It is not downloaded in the browser.
The file covers the whole event. It has no date range.
Figures use the same definitions as the event Home page. See Home page statistics reference.

Troubleshooting

Export CSV summary is missing from the header
Select at least one checkbox. The header changes to "<n> events selected" and shows the button.

The email hasn't arrived
Check the spam folder of the email address you use for the admin panel, then request the export again.

session_views is 0 although sessions were watched
The attendees watched in the mobile app, or opened the stream in a new browser tab. Brella records time on a session only while its stream plays in the web app, and this column needs more than 60 seconds.

Column	What it counts
`sponsors`	Sponsors of the event.
`sponsor_reps`	Joined attendees linked to a sponsor as a representative.
`sponsor_reps_with_meetings`	Representatives with at least one accepted meeting.
`attendees_with_sponsor_meetings`	People, representatives included, in the meetings of those representatives.
`sponsor_meetings`	Meetings, in every status and open chats included, of representatives who have at least one accepted meeting.
`outbound_meetings_requests`	Meeting requests and open chats started by representatives, in every status.
`meetings_from_outbound_request`	Of those, accepted meetings.
`inbound_meeting_requests`	Meeting requests and open chats received by representatives, in every status.
`meetings_from_inbound_request`	Of those, accepted meetings.
`attendees_who_visited_virtual_booths`	Attendees who viewed at least one carousel slide in a booth. Opening a booth without slides does not count.
`total_booth_page_views`	Carousel slide views across all booths.

Export the event summary CSV